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Search Engine Optimization
Does blogging really matter?
We wrote an article titled "15 Upper Body Gym Workouts For Women" for Train4Life, a local gym in Boone, NC.
✔ Read it here: https://www.train4lifejc.com/blog/upper-body-gym-workouts-for-women
This blog has gotten nearly 8,000 impressions and 96 clicks since posting.
Why does this matter?
Clicks are potential customers who could benefit from this local gym's services.
Struggling with low conversion rates on your website?
The average conversion rate for many websites is 2% to 5%.
💡 Solution: Implement A/B testing for your landing pages.
By testing different headlines, images, and CTAs, you can identify what resonates most with your audience.
Companies that A/B test see an average of a 49% lift in conversions.
Continue to test until the little tweaks start to overtake each other.
🎯 Focus on making the user journey seamless and the CTA irresistible.
Sometimes, a small tweak is all it takes to turn visitors into leads.
Pictured is a graph on Google for a beautician's website.
Within 12 months, her site has become an authority for the keyword phrase "Charlotte makeup artist".
Real SEO Results
✅ 1000+ relevant, keyword-rich, and local content-based words on the homepage
✅ A robust and clear services or portfolio page
✅ A service area page that describes what they do in what location
✅ A service area page that describes what they do in what location
👉🏻 All with the intent of getting leads from local Google search.
Is your content not resonating with your audience?
💡 Solution: Conduct a thorough audience analysis to understand what your potential leads care about.
What are their goals, objections, and motivations to buy? HubSpot reports that businesses that blog regularly see 55% more visitors and 126% more leads. Tailor your content to their needs, and watch engagement soar like the attached Google Search Console screenshot of a past client.
It’s all about relevance and value and answering their questions with heplful content.
